The trend towards no and low-alcohol beverages has gained remarkable momentum, reflecting a profound shift in consumer preferences and a growing cultural awareness.

One of the primary drivers behind the surge in popularity of no and low-alcohol options is a heightened focus on health and wellness. As individuals increasingly prioritize a balanced lifestyle, they seek alternatives that allow them to enjoy social occasions without compromising their well-being.

• No + Lo is not just for “Dry January,” 34% of consumers say they are more likely to consume NOLO beverages any time of the year!
• 38% of beverage alcohol consumers follow a sober curious lifestyle at least some of the time

No and low-alcohol beverages cater to this growing segment of health-conscious consumers, offering a viable option for those who want to feel social inclusivity at gatherings without the potential drawbacks associated with higher alcohol consumption. As consumers seek alternatives that align with their evolving values, the beverage industry continues to innovate with sophisticated and enjoyable options that redefine the meaning of a good drink! Try our featured no-alcohol recipe below or  CLICK HERE  for more!